法国初创公司Homa已经筹集了1亿美元的B轮融资。Quadrille Capital和Headline领投此轮融资,其他投资者包括Northzone、Fabric Ventures、Bpifrance、Eurazeo和Singular。Homa与独立的手机游戏工作室合作,完美优化游戏,成为App Store和Google Play上的热门游戏。
Homa创造的工具可以帮助第三方开发者创建游戏。在以小型开发团队创建超休闲、休闲或棋盘游戏时,要想脱颖而出,已经变得非常具有挑战性。凭借Voodoo,Homa是将移动游戏开发变成一个有条不紊的数据驱动过程的公司之一。
由于内置的分析功能,Homa的软件开发工具包(SDK)可以帮助你跟踪各种指标。如果你想提高会话时间,一天、七天或28天后的保留率,这可能很重要。Homa还鼓励在规模上进行A/B测试,以优化用户参与。
Homa通过广告盈利。SDK为你提供了跟踪货币化指标的工具,如与eCPM相比的每一次安装成本。通过这种方式,Homa可以运行可预测的广告活动,以扩大游戏的用户群,并最终产生更多收入。
该公司的指标让人匪夷所思。自2018年以来,Homa已经发布了80款游戏,吸引了10亿次下载。总体而言,该公司已经筹集了1.65亿美元,现在与160人合作。
接下来,霍马希望探索web3和NFT的世界。他已经开始与Sorare合作,并对未来的游戏收集有雄心勃勃的计划。
这家初创公司希望建立一个由创作者和玩家拥有的虚拟世界和角色组成的相互联系的游戏宇宙,这是一种Homa元宇宙。即使这个计划没有成功,看起来Homa的游戏发布工具已经走上了正轨,现在有更多的钱可以用来改善其技术栈。
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